· An idea that is developed and put into action is more important than an idea that exists only as an idea.
· As competition intensifies, the need for creative thinking increases. It is no longer enough to do the same thing better . . . no longer enough to be efficient and solve problems.
· There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.
· Creative thinking is not a talent, it is a skill that can be learnt. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and where appropriate profits.
It is better to have
enough ideas for some of them to be wrong, than to be always right by having no
ideas at all.
· Innovation, by definition will not be accepted at first. It takes repeated attempts, endless demonstrations, and monotonous rehearsals before innovation can be accepted and internalized by an organization. This requires courageous patience.
· The organizations of
the future will increasingly depend on the creativity of their members to
survive. Great Groups offer a new model in which the leader is an equal among
Titans. In a truly creative collaboration, work is pleasure, and the only rules
and procedures are those that advance the common cause.